Educated Guess Wine Bottle Design

Found on Liqurious "but from Roots Run Deep originally.

"Educated Guess Napa Valley Cabernet Sauvignon is the winery’s first release and our flagship wine. The name “Educated Guess” came about during a lively, second bottle of wine conversation about winemaking styles, vineyard sites, and the progressive escalation of wine prices without comparable increases in quality. The discussion then proceeded to the “art vs. science” aspect of winemaking and after a few more glasses of wine…“Educated Guess” was born!!!

So ask yourself this question: Have you ever found yourself in a wine shop or restaurant perusing the wines and wondering…how do I choose the best wine for the money? You may admire a label, recognize a name, or recall a great review…in essence you’re making an “Educated Guess.” This is exactly what goes on in the vineyards and wineries around the world. Should we pick the grapes now or wait? How long should we barrel age our wine? Should we use French or American Oak, or both?

We use our knowledge, intuition, and years of experience to make the best possible decisions; however at the end of the day it still remains an “Educated Guess.” At Roots Run Deep we have done all of the Guesswork for you, and produced the richest, ripest, and most complex wines you can buy for the money. So when you won’t settle for less, “Buy Educated Guess.”

Oh, and everyone wants to know about our unique label. Our label was designed to tell the story of how you can make an educated guess in winemaking, not to give you nightmares about your high school chemistry class. It shows you actual winemaking formulas that are either induced or naturally occur during a specific winemaking process. For those of you who aren’t chemists and want to know more about what the 5 formula strings on the label mean, please email us and we will happily send you more information. For the rest of you, drink up and enjoy!!!"

I love this. It's a wine with an idea behind it. And that's rare. I'd love a bottle of this. It looks so fun.